My 104.3 WCZY

EEO Report


ANNUAL EEO PUBLIC FILE REPORT

 This report covers the period: June 1, 2012 to May 31, 2013

1.) Employment Unit: Mt. Pleasant, Michigan

 

 2.) Stations in Employment Unit:            WCZY (FM)-Mt. Pleasant, Michigan

WMMI (AM)-Shepherd, Michigan

 3.) EEO Contact Information for Employment Unit:

 Contact Person/Title:  Laurie Peters, EEO Coordinator      

laurie@wczy.net

 

 Mailing Address: Telephone/Fax

Central Michigan Communications, Inc. (989) 772-9664

4895 E. Wing Road (989) 773-5000 (fax)

Mt. Pleasant MI 48858

 4.) Full-Time Positions Filled By job Title & Date Filled:

TWO FULL TIME POSITIONS FILLED DURING THIS REPORTING PERIOD

 

Job Title

Date Filled

Recruitment Source Referring Hiree

Number of Interviews

1.

Production Director

6-8-12

GLBC 2012 CareerFair

3

2.

Marketing Consultant

12-27-12

Mt Pleasant Chamber of Commerce Advertisement

3

Total Number of People Interviewed for All Job Positions: 6

 5.) Recruitment Sources:

  

Recruitment Source (Name, Address, Telephone, Contact Person)

Total Number of Interviewees this Source Provided During This Period

Full-Time Positions for Which This Source Was Utilized

1.

Michigan Association of Broadcasters

www.michmab.com/cgi-bin/dn_query.pl/JobBank/list_jobs.html

Attn: Carol White

819 N. Washington

Lansing MI 48906

800-968-7622

 

 

1

 

 

 

Position 2

 

2.

Mt. Pleasant Area Chamber of Commerce

Mtpleasantchamber.chambermaster.com/jobs

200 E. Broadway

Mt. Pleasant  MI  48858

989-772-2396

2

Position 2

3.

GLBC 2012 CareerFair

Michigan Association of Broadcasters

Attn: Carol White

819 N. Washington

Lansing MI 48906

800-968-7622

 

3

 

Position 1

 

 

 

 

 

 

 

 

 

 

 

 

 6.) Supplemental Recruitment Initiatives:

Monthly:  Station Owner, Mike Carey, is on the advisory board of the Broadcasting program at the Mt. Pleasant Area Technical Center which provides technical educational instruction to high school students in Gratiot and Isabella County.

 Weekly: All Marketing Consultants participate in weekly sales training utilizing the P1 Selling System. This training is held consistently throughout the year. This training strengthens the skills necessary for advancement in broadcast sales management.

 

2/1/13 General Sales Manager, Bob Peters, met with several CMU BCA 511 students to discuss trends in marketing and broadcast sales. This joint academic/professional effort assists students interested in a career in Broadcasting Sales. The students receive guidance and assistance in conducting research necessary for a detailed proposal presentation for prospective clients.

 3/13/13 Central Michigan Communications co-sponsored a Broadcasting Career Fair in conjunction with the Michigan Association of Broadcasters at the annual Great Lakes Broadcasting Conference & Expo. General Sales Manager, Bob Peters, and Operations Manager, Matt Collins, were the station representatives. Prior to the event, public service announcements to encourage participation and to hi-light the benefits of a career in broadcasting were aired on WCZY and WMMI.

 3/14/13 Marketing Consultants, Karla Kwast, Andy Wheeler, and Kara Bowman attended the Great Lakes Broadcasting Conference & Expo hosted by the Michigan Association of Broadcasters. Workshops provided the opportunity to strengthen sales skills which will provide knowledge for management positions in the broadcast field.

 3/16/13 Central Michigan Communications participated in the annual BCA Career Fair at Central Michigan University.  General Sales Manager, Bob Peters, and Operations Manager, Matt Collins, were the station representatives.